Global Sex Toys Market Report 2022: Market to Reach $54.6 Billion by 2026


DUBLIN, January 17, 2022–(BUSINESS WIRE)–The “Sex Toys – Global Market Trajectory & Analytics” report has been added to’s providing.

Global Sex Toys Market to Reach US$54.6 Billion by the Year 2026

The world marketplace for Sex Toys estimated at US$35.1 Billion within the 12 months 2020, is projected to attain a revised measurement of US$54.6 Billion by 2026, rising at a CAGR of seven.6% over the evaluation interval.

Vibrators, one of many segments analyzed within the report, is projected to develop at a 8.2% CAGR to attain US$25.9 Billion by the tip of the evaluation interval. After an intensive evaluation of the enterprise implications of the pandemic and its induced financial disaster, progress within the Dildos phase is readjusted to a revised 7.1% CAGR for the following 7-year interval. This phase at the moment accounts for a 24.3% share of the worldwide Sex Toys market.

Sexual Selfcare and wellness are being taken very critically by shoppers and a surge has been noticed within the demand for lotions and lotions for female wellness and intercourse toys for each sexes. Several producers are specializing in well being, magnificence, and self-care and are launching new merchandise and gadgets comparable to mini massager and air pulsing arouser, private lubricant, and toy cleansing wipes.

Sexual wellness merchandise comparable to gels and toys which can be inexpensive are being launched available in the market and the stigma round promoting sexual objects in standard shops is fading away. The change is anticipated to be due to the demographic shift, because the millennials have a special view of sexual wellness compared with the newborn boomers. Gradual fading away of the stigma related to masturbation, even amongst married {couples} is benefiting the marketplace for intercourse toys.

Their adoption and use is rising particularly amongst single girls wanting to masturbate solo with intercourse toys comparable to vibrators, clitoral stimulators/suction vibrators, inner vaginal toys, cock rings, blowjob sleeves, and anal toys, amongst others.

The acceptance of the rising LGBTQ neighborhood is one other main issue driving demand for intercourse toys. Steadily rising reputation of male intercourse toys, enhance in on-line gross sales, improvement of technologically subtle merchandise, and rising inhabitants are different components driving progress available in the market.

The U.S. Market is Estimated at $12.6 Billion in 2021, While China is Forecast to Reach $8 Billion by 2026

The Sex Toys market within the U.S. is estimated at US$12.6 Billion within the 12 months 2021. The nation at the moment accounts for a 33% share within the world market. China, the world’s second largest financial system, is forecast to attain an estimated market measurement of US$8 Billion within the 12 months 2026 trailing a CAGR of 10.4% by way of the evaluation interval.

Among the opposite noteworthy geographic markets are Japan and Canada, every forecast to develop at 6.1% and seven.3% respectively over the evaluation interval. Within Europe, Germany is forecast to develop at roughly 6.4% CAGR whereas Rest of European market (as outlined within the examine) will attain US$4 Billion by the tip of the evaluation interval.

Erection Rings Segment to Reach $7.8 Billion by 2026

In the worldwide Erection Rings phase, USA, Canada, Japan, China and Europe will drive the 8.7% CAGR estimated for this phase. These regional markets accounting for a mixed market measurement of US$4 Billion within the 12 months 2020 will attain a projected measurement of US$7.1 Billion by the shut of the evaluation interval.

China will stay among the many quickest rising on this cluster of regional markets. Led by international locations comparable to Australia, India, and South Korea, the market in Asia-Pacific is forecast to attain US$753.7 Million by the 12 months 2026.

Key Topics Covered:




  • Overcoming Stigma Surrounding Sexual Wellness Provides the Foundation for Growth within the Sex Toys Market

  • Omicron Variant Brings Back Memories & Fears of the Worst Part of the 2020 Pandemic

  • With New Strains Emerging at an Alarming Rate, Focus Shifts to Booster Doses & Vaccine Tweaking. But How Practical Is It to Implement Them?

  • At the Dawn of 2022, We Leave Behind Millions of Deaths Due to New Strains & Once Again Stare at an Impending Catastrophe

  • Split Scenarios Unfold: The Great Vaccine Divide Emerges

  • Amid this Prolonged Pandemic, Why Should Businesses Care About Progress on Vaccinations?

  • With IMF Making an Upward Revision of Global GDP for 2021, Companies Are Bullish About an Economic Comeback Despite a Continuing Pandemic

  • Sex Toys: Definition, Types & Benefits

  • Recent Market Activity

  • Innovations

  • World Brands

2. FOCUS ON SELECT PLAYERS (Total 63 Featured)


  • COVID-19 Induced Lockdowns Brings About Positive Changes in Sexual Wellness Products Including Sex Toys

  • Growing Population Drives Increased Use of Sex Toys

  • Rising Acceptance of Sex Toys as Appropriate Wedding Presents Opens a New Avenue for Sales Growth

  • Acceptance of the Growing LGBTQ Community Drives Demand for Sex Toys

  • Connected Sex Toys Rise in Prominence

  • Steadily Growing Popularity of Male-centric Sex Toys to Give a Boost to Market Prospects

  • Surging E-commerce Market and Shifting Consumer Behavior Sustain Online Sales of Sex Toys

  • Development of Technologically Sophisticated Sex Toys and Continuous Innovation Bodes Well for Growth




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Laura Wood, Senior Press Manager

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