U.S. Sexual Wellness Market Size by Revenue to Reach USD 9.34 Billion by 2026

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CHICAGO, Dec. 6, 2021 /PRNewswire/ — In-depth evaluation and data-driven insights on the impression of COVID-19 included on this US sexual wellness market report. 

The US sexual wellness market is predicted to develop at a CAGR of 8.27% in the course of the interval 2020−2026. 

Key Highlights Offered within the Report:   

  • The demand for sexual wellness merchandise from on-line channels is very prevalent within the US.
  • Ease of entry to the web and the comfort and luxury of buying these merchandise via on-line channels has enabled the expansion of a large client base within the nation.
  • The sexual wellness merchandise provided on-line are cost-effective as they’re usually offered at discounted costs, which attracts price-sensitive end-users. Social media is an efficient manner of selling and driving the usage of feminine condoms amongst ladies.
  • Vendors and retailers are capitalizing on such rising curiosity among the many audience. There have been fixed efforts by distributors to leverage this to disassociate the stigma, taboo, and the label of pornography connected to the market and shift sexual wellness merchandise to mainstream cabinets.
  • There is an increase in demand for flavored condoms from ladies and {couples}. Many small private-label distributors are getting into the market with a specialised vary of merchandise for end-users.
  • The rising demand for B2B feminine condoms will lead to a drop of their per-unit value. However, as distributors increase their presence within the retail market, the ASP per piece will enhance in the course of the forecast interval.
  • Southern US dominated the sexual wellness market with a share of round 35.28% in 2020. The nation is predicted to witness a major CAGR of 8.53% throughout forecast interval.
  • Southern US will proceed to be the most important marketplace for condoms in the course of the forecast interval.
  • The demand for feminine condoms will witness sturdy traction within the nation after the arrival of low-cost feminine condoms and increase the retail presence of main gamers.
  • The demand for condoms is predicted to enhance from institutional consumers resembling USAID, UNFPA, WHO, and different NGOs and foundations.
  • Constant product growth and bringing in new options are keys to reaching excessive gross sales progress.
  • Companies with higher technical and monetary sources can develop revolutionary merchandise that render opponents’ product non-effective even earlier than their launch out there or earlier than their R&D prices are recovered. Therefore, distributors should develop new applied sciences. International gamers are at the moment dominating the market. However, a number of regional and international gamers with small market shares even have a presence out there.
  • The most vital and fast want for condoms exists amongst ladies and ladies. Vendors who can enhance their capability to cater to this buyer base are anticipated to take pleasure in a aggressive benefit out there.
  • The gross sales of condoms have been drastically affected in 2020, particularly in H1 of 2020. The first half of 2020 noticed an enormous fall within the gross sales of condoms with the unfold of the COVID-19 virus. However, the impression of COVID-19 on the condom market was the toughest in Q1 and Q2 when the lockdown was strict. With decreasing restrictions and restarting manufacturing, the condom market began recovering.

Key Offerings:  

  • Market Size & Forecast by Revenue | 2020−2026
  • Market Dynamics – Leading tendencies, progress drivers, restraints, and funding alternatives
  • Market Segmentation – An in depth evaluation by product, gender, distribution channel, and geography
  • Competitive Landscape – 7 key distributors and 26 different distributors are profiled within the report

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U.S. Sexual Wellness Market – Segmentation 

  • In 2020, the intercourse toys section dominated the market with a share of 52.01%. Sex toy producers and retailers are capitalizing on this rising curiosity by providing bundled merchandise and “starter kits” for inquisitive clients. This is predicted to drive the expansion of the section out there.
  • The want for acceptable advertising and marketing of a variety of sexual wellness merchandise catering to such gender necessities is of excessive precedence within the present sexual wellness business. Male clients have a tendency to supply higher alternatives for distributors to develop merchandise for the sexual wellness market. More than 30.1 million males endure from erectile dysfunction within the US alone, thereby, creating immense alternatives for sexual lubricant producers owing to the necessity for lubricants by males.
  • The entry of condom producers resembling Reckitt Benckiser and Church & Dwight into the market has elevated the sale of intercourse toys and sexual lubricants via retail shops resembling intercourse specialty shops and supermarkets. In addition, over 95% of the web retailers supply sexual wellness merchandise at discounted costs slightly than checklist costs that could be relevant in intercourse specialty shops and different brick-and-mortar distribution channels.

US Sexual Wellness Market by Product

  • Sex Toys
    • Vibrators
    • Rubber Pennies
    • Cock Rings
    • Rubber Vaginas
    • Anal Beads
    • Blindfolds/Feathers
    • Harness & Strap-on-Penises
    • Bondage Gear
  • Condoms
    • Latex & Non-latex
    • Branded & Institutional
    • Male & Female
  • Exotic Lingerie
  • Sexual Lubricants
    • Water-based
    • Silicon-based
    • Oil-based
    • Hybrid
  • Others

US Sexual Wellness Market by Gender

US Sexual Wellness Market by Distribution Channels

  • Offline Retail
    • Specialty Stores
    • Mass Market Players
    • Drug Store/Pharmacies
    • Grocery Stores
  • Online Retail

U.S. Sexual Wellness Market – Dynamics 

Players are more and more specializing in launching merchandise which are aesthetically interesting, inexpensive, and pleasurable to witness the launch of some revolutionary merchandise out there. For occasion, Companies resembling Veru (The Female Health Company), Cupid Limited, HLL, Silk Parasol, and Tianjin Condombao Medical Polyurethane Tech. Co. are a few of the opinion-makers within the feminine condoms market, and their merchandise embrace Origami Female Condom, Female Panty Condom, Natura Sensation Condoms, and dumbbell-shaped condoms. Luxury condom choices command a premium value and thus end up to be an enormous income generator for a lot of firms. The market competitors is predicted to intensify additional with a rise in product/service extensions, technological improvements, and M&A actions.

Key Drivers and Trends fueling Market Growth: 

  • Growing Penetration of Digital Marketplaces
  • Innovation in Condom Designs
  • Sex Education Programs Driving Awareness
  • Increasing Acceptance of Sexual Wellness Products Among Women

U.S. Sexual Wellness Market – Geography 

The US has one of the crucial sexually lively populations when it comes to the utilization of condoms and sexual lubricants. Institutional consumers resembling USAID, UNFPA, Bill & Melinda Gates Foundation, and PSI are the most important progress boosters for the sexual wellness market within the US. Texas, Florida, and North Carolina reported the very best market contribution among the many Southern states. The Government is strongly specializing in stopping and preventing HIV within the Southern US, which in flip, is boosting the expansion of the US sexual wellness market. The complete inhabitants of Texas in 2019 was estimated at round 29 million, with round 11 million family items. Such an enormous inhabitants and the sheer variety of households will assist the demand for sexual wellness merchandise. One of the most important components driving the market within the US is the strong institutional gross sales by authorities and federal companies, NGOs, and charitable organizations. Players are anticipated to set up extra enhanced amenities on this area and preserve offshore amenities for revenue enhancement and buyer base enlargement, which is able to drive the demand for the US sexual wellness market.

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U.S. Sexual Wellness Market by Geography

  • South
  • West
  • Mid-West
  • North-East

Key Vendors 

  • Lifestyles Holdco Pte. Ltd
  • Church & Dwight
  • Diamond Products
  • Reckitt Benckiser Group
  • Okamoto Industries
  • Karex Berhad
  • Doc Johnson

Other Prominent Vendors 

  • BioFilm
  • B. Cumming
  • Caution put on
  • CalExotics
  • Calvin Klein
  • Empowered Products
  • Good Clean Love
  • Guy & O’Neill
  • HBM Group
  • ID Lubricants
  • Innovus Pharma
  • L Brands
  • Live Well Brands
  • Mayor Laboratories
  • MD Science Lab
  • PHE
  • Sensuous Beauty
  • Silk Parasol
  • Sliquid
  • StaySafe Condoms
  • STRATA Various Product Design
  • Suki (OhMiBod)
  • Topco Sales
  • Trigg Laboratories
  • Veru Healthcare/The Female Health Company
  • X.R. Brands 

Explore our health and wellness profile to know extra concerning the business. 

Read a few of the top-selling reviews: 

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